MOG INTRODUCES MOG TV: LIKE MTV

BERKELEY, California, March 29 /PRNewswire/ --

- Get Your Personalized Music Video Channel at www.MOG.com


MOG (www.mog.com) -- the web's most raging music scene created by a
passionate community of music lovers and powered by cutting edge music
discovery technology-today unveiled the public beta version of MOG TV
(www.mog.com/tv).

Totally addictive and free to anyone who visits MOG, MOG TV is your own
personalized music video channel. MOG cross references four hundred thousand
music videos against your music collection and the music collections of
like-minded people to deliver only the videos you're going to love. The best
music video programming anywhere, MOG TV is the ultimate mash-up leveraging
YouTube content.

"Finally a place to actually watch videos," said David Hyman, MOG CEO and
founder. "On MOG TV, you'll find rare live performances and the newest videos
from your favorite artists personalized based on what we know you're
listening to and which MOGGERS you've told us you trust."

MOG TV is free and available to anybody who loves music. Just go to the
"Watch" section of MOG and click MOG TV.

Once you've joined MOG and downloaded MOG-O-MATIC, you have access to the
"Magic Button," the newest, easiest, and fastest way to have custom-tailored
recommendations delivered fresh to you. When you push the "Magic Button," MOG
computes everything we know about your musical taste-from your collection and
what you're listening to now to the MOGs you trust most and more-to
instantaneously deliver your videos.

Want to see what your peeps are into? Choose the "My Trusted MOGs"
feature and discover new music based on your friends' listening habits.

Even if you haven't joined MOG yet, you can still experience the splendor
of MOG TV thanks to our "Featured MOGs" filter, which streams videos of the
music our top MOGGERs have been listening to lately.

"MOG TV was inspired by all the long summer afternoons I spent watching
MTV back in its hay day," said Lucas Carlson, MOG's lead developer. "I knew
mashing up that experience with MOG's ability to read my mind and YouTube's
huge video collection would be stickier than any other music experience out
there."

MOG TV is part of the next generation of MOG, which launched today and
makes it ridiculously easy to find new music, videos, news and reviews you
care about most.

Since its public beta launch in July 2006, MOG has provided the ultimate
tools for expressing yourself as a musical human being. The result is a
world-class online music destination created by MOG's passionate community of
music lovers and comprised of a network of thousands of music blogs.


About MOG

MOG (www.mog.com) is the web's most raging music scene created by a
passionate community of music lovers and powered by cutting edge filters that
make it ridiculously easy to find the music, videos, news and reviews that
match your musical taste. Completely free, MOG was started by David Hyman,
former CEO of Gracenote, former SVP-Marketing at MTV Interactive, and
self-proclaimed music freak. MOG, which has raised US$1.4 million dollars in
Angel funding to date, was founded in June 2005 and is headquartered in
Berkeley, CA. MOG launched its public beta July 2006. For more information go
to www.mog.com.


Web Site: http://www.MOG.com
http://www.MOG.com/tv